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	<title>Comments on: </title>
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	<description>How to have the newest and best of everything without spending a fortune.</description>
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		<title>By: GreenTech Pastures mobile edition</title>
		<link>http://ownership20.com/press/announcing-o2/#comment-8</link>
		<dc:creator>GreenTech Pastures mobile edition</dc:creator>
		<pubDate>Tue, 19 Aug 2008 21:41:14 +0000</pubDate>
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		<description>[...] During that time, the company figures it has helped divert about 5 million tons of this stuff from landfills. Now officially known as Gazelle, the site is officially out of beta and focused on establishing relationships that could make it a valuable partner for the business community. I would put Gazelle in a similar class (although not the same) as TechForward, a site that provides a guaranteed buyback service when you actually buy your new device. Gazelle is modeled more after eBay, in which how you get rid of your device is an afterthought. TechForward is part of a movement called Ownership 2.0 (honestly, I&#8217;m not making it up), which makes green disposal part of the &#8220;purchase&#8221; process. Here&#8217;s more on the concept. [...]</description>
		<content:encoded><![CDATA[<p>[...] During that time, the company figures it has helped divert about 5 million tons of this stuff from landfills. Now officially known as Gazelle, the site is officially out of beta and focused on establishing relationships that could make it a valuable partner for the business community. I would put Gazelle in a similar class (although not the same) as TechForward, a site that provides a guaranteed buyback service when you actually buy your new device. Gazelle is modeled more after eBay, in which how you get rid of your device is an afterthought. TechForward is part of a movement called Ownership 2.0 (honestly, I&#8217;m not making it up), which makes green disposal part of the &#8220;purchase&#8221; process. Here&#8217;s more on the concept. [...]</p>
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